Core Navigation

• Home & Portfolio - The main hub featuring details about me.
• Insights Archive - The full searchable repository of my thoughts on DAM and tech.
• Career History - The digital receipt of 18+ years of DAM expertise working for Aprimo, Vodafone, and beyond.
• Contact Pete - How to reach me before the robots take over.

Digital Curiosities

Hidden gems and technical translations.

• DAM Glossary for Humans - High-level technical jargon translated into clear, actionable British Humour filled business logic. No buzzwords!
• The Metadata Larder - A visual guide to why labeling your 'jam' matters (if Jam was digital assets!). From validated digital assets to the toxic 'mystery residue' of orphaned files.
• Digital Asset Archaeology: The Digital Stratigraphy - An interactive vertical exploration of technical debt and digital preservation. Dig through 60 years of data history.
• The Metadata Detective - An interactive page demonstrating the importance of embedded metadata in Digital Asset Management using a magnifying glass reveal effect
• The Stochastic Lens analogy - An interactive educational exhibit exploring the "mathematical gamble" of AI image recognition
• The Lifecycle of a Pixel - A cautionary tale of digital purgatory. Follow Percy the Sourdough Loaf Photograph as he survives (and fails) 12 stages of unmanaged life outside a DAM.
• The Digital Rights Management Minefield - An interactive simulation exploring the "legal gamble" of unmanaged digital asset distribution while playing a crude version of a classic 90s windows video game
• Decoding Content Credentials (C2PA) - An interactive masterclass on the concept of digital provenance. We define exactly what C2PA is - a cryptographic "Security Seal" for assets - and demonstrate how it protects your brand from the risks of anonymous, unmanaged media in an AI-driven world.
• The Teapot Protocol (Error 418) - A technical implementation of RFC 2324. Proof that the system has a sense of humor.